Why is a huge gorilla hanging off the tower?

Why is a huge gorilla hanging off the tower?

Why is a huge gorilla hanging off the tower?

Since the original “King Kong” movie, giant gorillas and tall buildings go together. But motorists surely were a bit surprised one morning in 1988 to see this 40-foot, 300-pound inflatable gorilla on the side of AUL Tower holding a sign saying “AUL goes ape over the new zoo.” This was the company’s way of promoting the Indianapolis Zoo, which had relocated to White River State Park.